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The Shaadi Story: Inside India’s Grand Wedding Culture – Hardcover by Amita Nigam Sahaya (Vintage Edition)

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[A] delightful book’ Namita Gokhale ‘a must-read’ Kiran Manral ‘deeply researched’ Pavan K. Varma what makes the big fat Indian wedding so central to our lives? The wedding is the most celebrated event in Indian society. It forms the heart of a multi-billion-dollar industry driving fashion, food, music, entertainment and our desire for companionship. In the SA story, social entrepreneur Amita sahaya takes a fascinating look at the history, religious traditions, societal attitudes, industry and modern adaptations of the North Indian Hindu wedding and beyond. Across seven chapters structured like the traditional ritual of the saptapadi, this book illuminates the seven different aspects of the quintessential Indian wedding. Drawing on ancient Sanskrit scriptures, Western philosophies, Hollywood movies and the voices of young Indians, this book is an in-depth examination of our evolving ideas of love and relationships through the prism of our society most elaborate celebration. Enlightening and entertaining, the SA story is a remarkable exploration of Indian br>
Weddings and marriages and what makes them tick.

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